Legitimate Interest

Legitimate interest is one of the lawful bases for processing personal data under the GDPR.

An organization may rely on legitimate interests when the processing is necessary for a legitimate purpose and the individual's interests, rights, and freedoms do not override that purpose.

Examples may include certain fraud-prevention activities, network security, direct marketing, or internal administrative purposes, depending on the circumstances.

Organizations relying on legitimate interests should evaluate the purpose, necessity, and impact of the processing and document the reasoning behind the decision.